I started off posting some links from this blog to my shared items.
Then the more I read, the more I wanted to share it with you ... so finally let me just recommend this blog to you all.
http://headrush.typepad.com/creating_passionate_users/
In their own words, Kathy Sierra and Dan Russell -- "The Creating Passionate Users bloggers are all fascinated by brains, minds and what science can tell us about the practice of making users passionate about their lives and tools " !
Hope you enjoy reading it as much as I do.
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